Social Network Marketing Meets Small Business

In mid-June, when computer maker Dell introduced it had acquired $3 million in income while using Twitter, a popular micro-blogging site, the Internet and blogosphere were all atwitter about the news. At long last, evidence that social media had the opportunity to not only increase web traffic but also sales. Although as Dell was quick to mention, it took 1.5 years to create that first million via Twitter, albeit only six to earn the last.

While Dell is a giant corporation, with revenues of more than $61 billion in 2008 alone, smaller businesses – substantially smaller businesses – can take advantage of using Twitter along with other kinds of social media, for instance Facebook and MySpace. Additionally, it includes blogs, specifically community blogs directed at entrepreneurs, like The Toilet Paper Entrepreneur, which usually features hundreds of small business owners per week and sites like Help a Reporter Out (HARO), which links businesses having journalists for free

To determine how small businesses are choosing social networking sites and tools to advertise themselves and to create better relationships by their customers, we spoke with three retail business owners. While their products and audience varies from yours, their advice and tips with regards to social media can be placed on any business.

Learn more information on social network marketing.

This entry was posted on Tuesday, May 3rd, 2011 at 10:42 am and is filed under Social Network Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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